Choice overload is part of why users choose familiar options, which is why leveraging familiarity can be a superpower to make your brand stand out in a sea of similar…
Category: Marketing
There is no such thing as an “accurate” search volume.
I often post about my favorite new Ahrefs features on X. And the last time I announced our most recent addition at Keyword Explorer, someone responded like this: I mean,…
How to avoid ruining SEO when redesigning a website
It’s too easy to compromise your SEO when redesigning a website. Here’s a glimpse of what can go wrong: Loss of rankings and traffic. Link equity losses. Broken pages. Slow…
As SERP guide content: Whiteboard Friday
Next, we have images and here are a few different things happening in the search results. We could see some small image tiles. They all can have different sizes. There…
How local businesses inspire love, loyalty and friendship
These three common scenarios can get in the way of winning your customers’ love, loyalty, and friendship. Luckily, each of them has a solution you can implement to reopen clear…
100 Blog Post Ideas to Get Traffic
It’s easy to come up with ideas for blog posts, but writing about random topics won’t bring you traffic to your blog. You need to write about topics with traffic…
I replaced Google with AI for a week. Here’s what I learned
I was scrolling through X last year when I saw this tweet from Shopify’s CEO: It made me stop and think: you can Truly replace Google with something else, like…
How to search the entire website’s source code
Get the best marketing content of the week Ahrefs Site Audit, also available as part of the free Ahrefs Webmaster Tools, lets you search raw HTML code or JS rendered…
Does adding a related posts section help your blog? We tested it
We already do a great job with internal linking on the Ahrefs blog. But we wondered if adding a related posts section would help us and if users would use…
How to make AI your writing companion for content marketing
Artificial intelligence opens up a universe of opportunities. As new AI tools emerge every day, so too do new ways to use AI in your business and everyday life. You…